We are a customer service improvement company specialising in mystery shopping. We help businesses strengthen customer loyalty and increase sales by providing insights from the customer’s perspective.
With operations in eight Northern European markets and with over two decades of experience, Dive supports organizations reach service excellence through reliable insights, innovative tools, and local expertise.
Mission & Vision
Our mission is to improve customer experience through professional, integrated quality measurement. We help our clients improve customer experiences and achieve long-term business growth.
We believe in building long-term partnerships and in educating the market about service excellence by sharing our knowledge.
Let’s make excellent customer service a habit!
Our vision is to be the preferred partner helping companies across the Nordics, Baltics and Poland to improve customer experience.
Values & principles
In everything we do, we are guided by a set of clear principles:
- Relevance: Our solutions are always tailored to your organization.
- Objectivity: We separate facts from opinions, always.
- Reliability: Ethics, honesty and punctuality are at our core.
- Confidentiality: We ensure the highest level of data protection.
- Client focus: We adapt all reporting and insights to your needs.
- Innovation: We continuously develop our tools and methods.
- Long-term partnerships: We support your improvement process every step of the way.
Why service excellence matters
Many organizations claim to care about customer service. But too often, that claim is not reflected in action. True service excellence is not just about avoiding complaints — it’s about making things easy, reliable and human.
Excellent service improves customer loyalty, enhances reputation, and drives profitability. Research proves that investing in service quality positively impacts both financial and non-financial results.
Read more about why service excellence matters
Dive History
Want to know how Dive went from a local startup to a regional leader in mystery shopping and service improvement?
Explore our timeline and milestones